14,000 nerds (including myself) just descended on Las Vegas to drink, gamble, party with Skrillex, and get first-hand information from Amazon Web Services on their existing solutions and new announcements. You can already search Google for some in-depth analysis of each announcement. But, this article is for those who think DevOps is a division of the military, and a g2.2xlarge sounds like a confidential report on some sort of husky garment.
In the book Good to Great, Jim Collins writes about companies that have succeeded by continuing to become more efficient in their industries. He uses the analogy of a flywheel throughout the book, with Great companies continuing to push harder, sticking to their “Hedgehog.” I am a huge fan of this book, and I once coined my company mission statement around the word GREAT. Our mission was to continue to drive efficiencies with continuous improvement in everything we did, while sticking to a few core strategies in which we had a competitive advantage.
All of this sounds fantastic, but I am now convinced that 90% of companies that stick to this strategy over the next 10 years will be dead.
We all have a few digital assets that we would hate to lose. For me, it is all the pictures and videos of my kids that I have taken over the years. I take a few more pictures every day, so I need to be continuously protected. If I were a corporation, and this was my critical data, a foolproof Disaster Recovery policy would be necessary. A DR plan protects my data and business if disaster strikes – whether by natural or man-made causes. For my pictures, this disaster could be in the form of a virus, a faulty hard drive, or my basement flooding.